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Knowing Your Why

Written by, Samuel K. Burlum, Investigative Reporter and author of The Green Lane, a syndicated column Published on 06/01/17, a www.SamBurlum.com Exclusive Source: Why does anyone want to start their own business? Some individuals begin their own business as a path to make more money. Some people become an entrepreneur for the fame and glory […]

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Establishing the Rule of Governance for Your Business

Written by, Samuel K. Burlum, Investigative Reporter and author of The Green Lane, a syndicated column Published on 04/30/17, a www.SamBurlum.com Exclusive Source: Establishing the rules of engagement is one of the most critical steps in protecting the legacy of one’s business from potential risk. To set the tone of the law of the land […]

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Bootstrapping Your Small Business

Written by, Samuel K. Burlum, Investigative Reporter and author of The Green Lane, a syndicated column Published on 04/30/17, a www.SamBurlum.com Exclusive Source: Business name, check; business product or service to be offered, check; business location selected, check; potential employees, check. Now all you need is the funding to upstart your idea. What kinds of […]

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Location, Location, Location; Where to locate your Business

Written by, Samuel K. Burlum, Investigative Reporter and author of The Green Lane, a syndicated column Published on 04/15/17, a www.SamBurlum.com Exclusive Source: Before picking out a location to start your business, consider the many factors of its potential location, as this issue is a key contributor to a business’s success or failure. Now that […]

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Product or Service; Which Do You Choose to Offer?

Written by, Samuel K. Burlum, Investigative Reporter and author of The Green Lane, a syndicated column Published on 02/15/17, a www.SamBurlum.com Exclusive Source: Now that you have decided on the type of business you desire to own, a small business owner must carefully consider which products and/or services it will offer to potential customers. Do […]

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So You want to Own Your Own Business…

Written by, Samuel K. Burlum, Investigative Reporter and author of The Green Lane, a syndicated column Published on 01/31/17, a www.SamBurlum.com Exclusive Source: So you have decided you are tired of working a nine-to-five day job and want to be your own boss. Maybe you are in a position to finally start your own business […]

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Essential Must Have Marketing Tools for Most Small Businesses

Written by, Samuel K. Burlum, Investigative Reporter and author of The Green Lane, a syndicated column Published on 12/30/16, a www.SamBurlum.com Exclusive Source: Quick to gain a cult consumer following and loyal customer base, most businesses begin to advertise their product and/or service offerings without a plan, which can cause the business to spend valuable […]

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America’s Endangered Species, The Main Street Business

Written by, Samuel K. Burlum, Investigative Reporter and author of The Green Lane, a syndicated column Published on 11/30/16, a www.SamBurlum.com Exclusive Source: A trend has been sweeping across the American landscape – the disappearance of small, family owned, individually owned and operated “Main Street Businesses.” Small business is the economic driver of the economy, […]

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Branding the Right Message About Your Business

Written by, Samuel K. Burlum, Investigative Reporter and author of The Green Lane, a syndicated column Published on 10/31/16, a www.SamBurlum.com Exclusive Source: A company’s brand is more than just a logo or graphic; it is the internal and external message that a business represents to its employees, investors, clients, and to the surrounding community, […]

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Effective Supply Chain Management Practices for Small Businesses

Written by, Samuel K. Burlum, Investigative Reporter and author of The Green Lane, a syndicated column Published on 3/8/16, a www.SamBurlum.com Exclusive Source: Small Business has needs as a part of doing business: general operations; marketing cost; inventory or cost of goods sold; cost of compliance; and the management of all of the suppliers for […]

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